This is Part 3 of how best-selling author and entrepreneur, Gary Vaynerchuck, uses social media – especially Twitter, to grow book sales. He leaves absolutely nothing to chance. Here, take a look…

[Read more]

This is Part 2 of a comprehensive deconstruction that reveals the many ways that leading entrepreneur, Gary Vaynerchuk uses Twitter to drives sales of his latest book.  It’s a master-class in online sales tactics.

Here, take a look…

[Read more]

As impressive as wine rock star, best selling author, super Dad and inspirational entrepreneur, Gary Vaynerchuk already is, just marvel at how he transforms his Twitter stream into a powerhouse selling machine for his new book. Here, take a look…

[Read more]

The thought of receiving yet another dead boring newsletter into my inbox leaves me poised over the ‘delete’ key.  So get the sales defibrillator out because this next edition of Extreme Sales Makeover is all about shocking new life into online newsletters in a way that has readers reaching for their credit card rather than their recycle bin.

Here’s a real-life example for us to work on to improve our skills.

[Read more]

The thought of having to make cold calls to prospects to generate sales may excite some people, but leaves many of us frozen in our tracks.  This next edition of Extreme Sales Makeover is all about building power, passion and persuasion into cold calls.

Let’s work together on a real-life scenario to improve our skills.

[Read more]

Writing words that sell is an incredibly valuable skill to have, especially if you plan to market products online.  It’s a skill that affects your income, so it’s worth putting effort in to continually improve it.  Below is a real-life example of sales copy that needs some sales muscle.

Let’s work on it together! Here are five pointers to stimulate your thinking.

[Read more]

Word-of-mouth recommendation drives business success – big time! And I’ve got 48 superstars I’m busting to recommend to you – people who have participated in the sharewords community and had their sharewords created.  Sharewords are the new elevator pitch. They are shorter, punchier, and make it much easier for me to recommend you to my friends and colleagues. Check out these all-stars and their sharewords. [Read more]

When I first started blogging a year ago, I nearly fell off my chair with excitement when a reader left a comment on one of my blog posts.  Since then, I’ve loved it every time a reader has commented.  For me, this engagement is the web. With over 1000 comments to-date, the sharewords post has taken this engagement to a new level.  In your opinion, what is the significance, if any, of this extraordinary level of reader engagement?

[Read more]